161 Small Business Saturday With Paul Lawrence Vann

Small Business Saturday is an annual event during the holiday shopping season to encourage people to shop at small businesses, as opposed to corporate chain stores. In the US, Small Business Saturday is part of a series of unofficial holidays focused on shopping opportunities at what’s considered the beginning of the holiday season.

Paul Lawrence Vann shares insight on Small Business Saturday and why consumers should shop at local merchants' shops. First of all, just as all politics is local, so is shopping and because it is, local communities are strengthened because local business owners have employees thus it keeps the community strong.

The tax base is strengthened because of the revenue generated by local merchants, this is good for the local, state, and national government. Another aspect of Small Business Saturday in the pandemic economy is that consumers visited malls, popup shops, markets, and restaurants which provided an injection to local economies.

Small Business Saturday is extended because some people aren't off for the holidays, thus they can also receive discounts because of the shopping period being extended by a few days or week.Small Business Saturday provides an infusion for merchants, online, and brick-and-mortar businesses. From early reports, local stores have merchandise in place for immediate purchase, whereby online are running into challenges as a result of the shipping and logistics problems in U.S. ports.

Wealth Building Academy, LLC offered Small Business Saturday specials, here is the link to learn more: 

https://bit.ly/3nYZ1Cq